Friday, October 26, 2007

Abercrombie & Fitch…a pretentious workplace or the key to success?


As the time comes to graduate, everyone is buckling down to find jobs in the “real world.” As I search the Internet for different jobs in the PR field, looking at job descriptions and locations, I don’t find anything that interests me. Then one day I was looking at the upcoming on-campus interviews provided by the OU Career Services sight, and the Manager-In-Training position at Abercrombie and Fitch caught my eye.

Many of you are probably thinking, why would some who works so hard for four years to get a degree from a major university like OU get a job as a manager at a retail store in the mall? To be honest, I thought that myself when I worked at Hollister back in high school. What some of you may not know, in order to even be considered for a management position at Abercrombie and Fitch, a bachelor’s degree is required.

I’m sure that’s not reason enough to convince you of why it is a good idea to interview for this job. As a manager at Abercrombie and Fitch or one of their other stores, Abercrombie, Hollister Co. or Ruehl 925 this leaves room for many promotions and the chance to transfer to the city of your dreams.

Ever since I came back from school in England, I’ve wanted to move back. And it just so happens that Abercrombie has recently opened a store in London. What the perfect opportunity. But if I decided to change my mind before it was my time to transfer, then I could choose a big city in the United States that I’ve always wanted to live in.

As I mentioned before, I used to work at Hollister and it was honestly my favorite job as a kid. So if offered the opportunity to join the team again, especially holding a higher position, I’ll be excited to accept the offer and see where I end up.

Thursday, October 25, 2007

The Cameleon Of Careers

The Cameleon Of Careers

Public relations is very broad and allows for a practitioner to have a wide range of choices when deciding which aspect of the field they wish to enter. Although I am not one-hundred percent sure where I will end up after I graduate, my dream job would lead me to California. There, I would use my public relations skills and knowledge to become an event promoter for different clubs and clients. This is a competitive part of the public relations industry and would take a lot of discipline and networking to be successful in, especially in California where people like me are a dime a dozen. It seems everyone moves there for life in the fast lane, and is never really as successful as the next person. If I eventually got tired of life on the west coast, which I’m sure I would, I would also like to try living in Chicago or New York for a little while. That’s another exciting thing about the range of work public relations professionals can do--they can work almost anywhere the choose. One of the most interesting parts of what I’m learning to do is networking. I really enjoy meeting new people and seeing where that might lead me. Meeting new people is inevitable when you do almost anything public relations related, and you never know who you might be talking with next. This keeps you on your toes and trains you to always be prepared and at your best. I guess what I’m saying is that although my dream job is not exactly set in stone, that’s okay, because I’ve chosen a profession that is as adaptable as I want to make it.

Tuesday, October 23, 2007

The New Cyber News

The New Cyber News


The New Cyber News
In the beginning, television was a mixture of all its predecessors, especially radio's, best parts combined in front of a camera. Similar to radio, television was the newest in a string of advancements in technology that gained a quick acceptance in American households.
The same way that television evolved from radio, the Internet has rapidly evolved from print media, combining the best of the publication that came before its invention.
The collision of these two media forces has already begun and shows no sign of slowing down. As the two are becoming one, the natural gap between yesterday and tomorrow is closing and it is up to Internet and television professionals to carefully take the next step.
Although television is still the dominate force in American news consumption there has been a noticeable increase of people looking online for news - 29% of Americans regularly get their news online. While the Internet audience is increasing, the dominate television audience is decreasing. 15% of the Internet news audience use other sources of media for news. In the early 1990s, more than 75% of Americans chose television as their news source, while today that number is 59% of Americans.
As more Americans stray from the traditional forms of news media, there has been an upward trend to news access on the Internet. This steady trend can be attributed to the hectic work schedules of Americans and the easy access of the Internet that can be squeezed into a day whenever there is a free minute instead of at a designated time in the day.
America has become a "round-the-clock" news-consuming country. Although there are no distinct categories of round-the-clock news consumption, college students and frequent Internet users lead the pack in daytime consumption.
Given these trends in news consumption of the American public and the fact that these trends show no signs of slowing down, it has become routine for newscasts to have websites reflecting their daily headlines. These websites usually offer updates on breaking news throughout the day.
With these trends happening on such a large scale, there is a lot going against any television newscast, especially a television newscast run by school-stressed, time-crunched students. The environment of television news calls for innovative, interactive ideas. The collision of the two current superpowers of media is occurring and in order to survive in the long run, TV must conform. To have a larger impact, "OU Nightly" has to use some form of streaming media to reach the student population at OU and the rest of the world.

Global warming hits home.

-Joshua M. Jones


With the outbreak of rampant wildfires in southern California and Al Gore being awarded the Nobel Peace Prize it seems as if the dangers of global warming are finally hitting home, too bad it is literally…

A recent study came out that said in the past three years 24% of the North-pole’s ice caps have melted, far faster than was previously believed.

Never in our history has such a large problem been eclipsed by so many smaller issues. And the problem is that it is almost impossible to gain universal momentum on such a ”macro-issue.” You see, for the average person it is difficult to feel the effects of global warming or to even consider them believable, and here in lies our paradox: We won’t understand this crisis until it is too late.

So what can we do…? Act.

The new recycling initiative here in Norman is just that, a chance to act. A small opportunity to get off the couch and make an impact. No matter how small or trivial it might be. Because to save our planet, and it is nothing less, we have to engage every citizen in a small way. Once everyone is doing something we will have the headway for the big pushes and sacrifices. It doesn’t help that the American people haven’t been called to task for really anything in the past 25 years, but I don’t believe we have forgotten what it is to sacrifice for the greater good. The beauty of such a small initiative is that it is exactly what we should be doing to get everyone on same page about something as big as global warming.

So, on March 1st, 2007 when you receive your recycling bins, don’t throw them in the corner only to be forgotten, look at them and spend some time thinking about the big difference such a small action can make.

P.S. A note on the dangers of traditional waste management.