Wednesday, November 16, 2011

Media Relations in the Public Relations Profession

Jill Harrison is the manager of Public Relations and Image Development at the Greater Oklahoma City Chamber in downtown Oklahoma City. At a young age she has accomplished a successful career in the field of Public Relations. She is APR certified and she has received many awards in her field.

Jill Harrison, Manager of Public Relations and Image Development

Photo e-mailed to me by Jill Harrison

She received her degree in Journalism and Mass Communication with an emphasis in Public Relations and a minor in Spanish from the University of Kansas. In April of her senior year she began to look for a job for after graduation. She sent out her resume and other information to potential employees looking for a job. She also sent information to her advisor. One day her advisor received an e-mail about a job and recommended Jill for it, and that is how she found her first job.

I asked Jill what they hardest part about her job is and she laughed and said it depends on the day.

“For the most part working in media relations I have had difficulty because reporters have become so busy with covering so many different stories,” said Harrison. “Even when you send them newsworthy stories they do not always have time to cover it. I know they are very busy with so many stories, but they tend to be very short with you and are difficult to work with.”

I asked Jill what she would recommend to future Public Relations professionals such as myself and she was very passionate about her answer. She strongly recommended the following things:

  1. Show up
  2. Be on time
  3. Have a good attitude
  4. Never say something isn't your job
  5. Try
  6. Ask Questions

Find tips on being a successful intern

“There are some things they are not able to teach you in school,” said Harrison. “These tips are all things you should know before going in to a job interview. Some things come from learning and experience, but there is nothing more important that good work ethic.”

Meeting with such a successful Public Relations professional such as Jill was such an amazing opportunity. I enjoyed getting to know her and she is definitely someone I would love to be my mentor as I enter the professional world.

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