Monday, November 7, 2011

The Path to Public Relations Success


Working 12-hour days from the road or pouring over donor contact lists, Ashley Hahn does it all. Hahn is a public relations professional who specializes in politics. She received a degree in political science from the University of Central Oklahoma <http://www.uco.edu/> began as an intern on a local political race and never looked back. Hahn served as the Grass Roots Coordinator for Governor Mary Fallin’s gubernatorial race <http://www.maryfallin.org/>. Her work on the campaign led to a position running the Oklahoma governor’s non-profit, Friends of the Mansion: <http://www.ok.gov/governor/Mansion.html>. Most recently, Hahn has worked at the Oklahoma Department of Education’s Communications Department. She specializes in scheduling and planning events for the Superintendent of Public Instruction, Janet Barresi: <http://www.janetbarresi.com/>.
I worked with Hahn on the Oklahoma public school superintendent’s conference, Innovation, over the summer of 2011: <http://sde.state.ok.us/services/conference/Innovation/default.html>. The conference required a large amount of fundraising and organization. The event took place at the Cox Convention Center in Oklahoma City and featured over 2,000 attendees. The window for planning the conference was very short, and Hahn (with a few staffers including myself) did an excellent job putting it together (often working in excess of 12 hours per day).
Hahn is part of a reorganized communications department that operates much like an independent public relations firm. In addition to traditional public relations work, the group attempts to create its own media for distribution. According to Hahn, however, planning events is now small task: “The most challenging part of my job is definitely pulling everything together in organizing events. You have a lot of moving parts, and it’s very stressful attempting to lock them all down to execute the actual event.” However, Hahn encourages involvement early for eager public relations professionals, “The best advice I can give is to get involved early. Seek out internships and build up your experience. The more you can competently do, the less stressful your life will be when you get a great public relations job!”

Evan Handy

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