Education Focuses on Success

Education Focuses on Success


Hybrid cars, energy efficient light bulbs and the constant image of the possible outcome of an ever-warming planet are all signs of an increased environmental awareness. With evidence of this gradual climate increase, more people are becoming aware of their own influence in this pattern, and want to know what they can do to slow the process.

Norman residents are steps closer to being able to do their part in the race to save the environment. Voting to pay for a curbside recycling service, residents living in residences with traditional trash pickup will be able to take advantage of this $3 per month service, which is added to their water bill.

Although recycling center drop offs have been available to residents for some time, this campaign has dual purposes. First we are educating the Norman homeowners already paying for trash pickup. By enabling them to recognize recyclable materials, they will be better equipped to optimally use these services. Secondly, it is important to us to emphasize the importance of using the drop-off centers. Apartment dwellers and rural residents will be urged to continue using the centers. Additionally, cardboard that cannot be picked up through curbside services can be dropped off at the drop stations.

By enabling Norman residents to recycle essentially at their own home, the city is giving people previously uninvolved in recycling a chance to make a positive impact. With the overwhelming majority of residents enthusiastic about recycling, the program will be a success with the participation of educated customers.

With all the measures in place now to help us all be more environmentally aware, the curbside recycling program is just another way for consumers to minimize their impact on the environment. With our campaign to educate customers, we aim to maximize the effectiveness for all parties involved in the process.

--Lacey Earls